X1 Racing League inks historic agreement with FMSCI, Global Sports and Entertainment Agency Wasserman will monetize the league’s commercial rights
X1 or Xtreme1 Racing League, the world's first city-based professional motorsport league promoted by Indian racers Aditya Patel and Armaan Ebrahim, entered into a long-term exclusive commercial rights partnership with Federation of Motor Sports Clubs of India (FMSCI), granting exclusive rights including sponsorship, broadcasting, advertising, intellectual property, franchising and new league rights, amongst others exclusively for city-based 4W racing events and/or competitions in league format. The partnership which was signed recently is a huge boost for the league proposed to start in a year, and ensures operational sustainability, long-term financial stability and high ROI for the league and all its stakeholders including investors, team owners, broadcasters and sponsors.